Steve Sarkisian goes scorched-earth on college football’s wild West culture | Exclusive (2026)

The Wild West of College Football: A Coach's Perspective

The world of college football is in a state of chaos, and it's time for those within the system to speak up. This is the sentiment of Steve Sarkisian, head coach at the University of Texas, who has witnessed the sport's descent into a lawless frontier.

Sarkisian, a veteran coach with a remarkable resume, is no stranger to the inner workings of college athletics. Having coached at USC and worked under the legendary Nick Saban at Alabama, he understands the pressures and complexities of the job. But the current state of affairs has pushed him to voice his concerns.

The NCAA's Broken Rules

The NCAA, once the governing body of college sports, has become a mere spectator as the rules it established are blatantly ignored. Sarkisian highlights the absurdity of the situation, recalling a time when he had to devise a way to legally provide peanut butter to his players at USC. This anecdote underscores the ridiculousness of the NCAA's rules and their enforcement.

The problem, in my opinion, is not just the rules themselves but the lack of consequences for breaking them. The NCAA's inability to enforce its regulations has created a culture of impunity. From tampering to illegal NIL deals, the list of infractions is growing, and the governing body seems powerless to stop it.

The Money Game

Money is the driving force behind this chaos. As Sarkisian points out, the NCAA's rules are often ignored when financial interests are at stake. The race for revenue has led to a frenzy of conference realignment, NIL deals, and free player movement. It's a cutthroat business where the richest programs hold the most power.

The University of Texas, with its massive athletic budget, is a prime example. They are constantly seeking new revenue streams, from lucrative signage deals to conference realignments. In this environment, it's no surprise that financial might often trumps academic integrity.

The Broken Selection Committee

Sarkisian's critique extends to the College Football Playoff (CFP) selection committee. He argues that the committee, tasked with choosing the best teams for the playoffs, is flawed in its approach. The emphasis on wins and losses over strength of schedule creates an unfair system.

The committee's inability to thoroughly evaluate teams is a significant issue. Sarkisian questions how they can possibly watch and analyze every significant game, especially with the potential expansion of the CFP to 24 teams. This raises concerns about the committee's effectiveness and the fairness of the selection process.

The Future of College Football

The future of college football is uncertain, and the NCAA's grip on the sport is slipping. Sarkisian suggests that the SEC, one of the most powerful conferences, could break away and create its own rules. This scenario is not far-fetched, given the current climate.

Personally, I believe the NCAA must adapt or risk becoming irrelevant. The sport is evolving rapidly, and the governing body needs to find a way to enforce its rules or create new ones that reflect the modern landscape. The alternative is a Wild West scenario where the strongest conferences dictate the terms, leaving the NCAA behind.

In conclusion, Sarkisian's insights provide a stark reminder of the challenges facing college football. The sport is at a crossroads, and the decisions made now will shape its future. It's time for those within the system to speak up and address these issues head-on, or risk the consequences of inaction.

Steve Sarkisian goes scorched-earth on college football’s wild West culture | Exclusive (2026)

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